Following the launch of Lala Textiles’ exclusive embroidered Eid Collection Sana & Samia – Celebre by Lala, the renowned textile brand has introduced the Sana & Samia – Mid Summer Embroidered Cotton Collection at all leading stockists from today 06th September 2013.
The Sana & Samia – Mid Summer Embroidered Cotton Collection consists of two capsule collections inspired by modern Islamic designs. The collection incorporates the use of innovative printing processes to achieve a simple elegance which is fashionable and practical. For traditional 3 piece suits in the collection, the brand has provided two colourways that consist of 8 print designs priced at PKR 2,850. The Sana & Samia – Mid Summer Embroidered Cotton Collection also features one piece unstitched Kurtis in a single colourway priced at PKR 1,950. The one piece capsule features 7 dynamic print designs with additional add-ons such as embroidered sleeves and panels.
On the launch of Lala Textiles’ Sana & Samia – Mid Summer Embroidered Cotton Collection Pervez Lala – CEO of Lala Textiles said, “In keeping with our commitment to our loyal consumer base, Lala has taken yet another step closer towards creating the perfect womenswear collection that provides variety for all. We believe that every woman has their own unique style and with the launch of the Sana & Samia – Mid Summer Embroidered Cotton Collection their own personal style can be ably expressed through our designs.”
Indeed, having started as a trading house in Pakistan in 1947, the Lala Textiles brand launched its first retail label in 1972 and has today grown to encompass seven diverse retail brands providing accessible summer; midsummer and winter fabric ranges; these include lines such as Vintage, Sana & Samia, La Femme, Kesa, Brocade, Khaddi& Lala Classic.